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Privacy Policy

Last updated: August 4, 2026

This Privacy Policy explains how [LEGAL ENTITY NAME], LLC d/b/a Walletwise ("Walletwise," "we," "us," or "our") collects, uses, and protects information when you visit https://www.walletwise.co (the "Site") or interact with our optional messaging programs.

1. Information we collect

We collect information in the following ways:

  • Information you provide directly — such as your name, email address, phone number, and message content when you use our Contact form, our Get Updates signup form, or otherwise correspond with us.
  • Information collected automatically — such as IP address, browser type, device type, pages visited, referring URL, and approximate location, collected via standard web server logs and analytics tools when you browse the Site.
  • Consent metadata — when you submit our Get Updates form, we record the consent version, timestamp, consent type (informational, marketing, or both), the page URL, your browser's user agent, the referring page, and your opt-in status, so we can demonstrate and honor your choices.

2. How we use information

We use the information we collect to:

  • Operate, maintain, and improve the Site and its content and tools;
  • Respond to inquiries submitted through our Contact form;
  • Send the email and/or SMS updates you've opted in to, and honor opt-out requests;
  • Understand aggregate usage patterns so we can improve our articles and tools;
  • Detect, prevent, and address technical issues, fraud, or abuse.

3. Cookies and similar technologies

We use cookies and similar technologies to remember basic preferences, keep the Site functioning correctly, and understand how visitors use our content. You can control cookies through your browser settings; disabling cookies may affect some Site functionality.

4. Analytics

We may use third-party analytics services to help us understand how visitors use the Site (for example, which articles are read most, or how visitors navigate between pages). These services may use cookies or similar technologies and may collect information such as your IP address. We use this information in aggregate form to improve our content; we do not use analytics data to identify individual visitors for marketing purposes.

5. SMS / text messaging disclosures

Our optional Get Updates program uses a two-tier consent structure:

  • Informational consent covers account notifications, customer support messages, and other informational updates.
  • Marketing consent covers recurring automated marketing and promotional messages.

These two consents are collected independently via separate, unchecked checkboxes — you may select one, both, or neither. Text messaging is never required to use any part of the Site. Message frequency varies, and message and data rates may apply. Reply STOP to any message to opt out at any time, or HELP for assistance. Consent to receive messages is not a condition of purchasing any goods or services. Full program details are in our SMS Terms & Conditions.

We do not sell your mobile phone number or other mobile information. We do not share SMS opt-in consent or your mobile information with third parties or affiliates for their own marketing or promotional purposes. We may share information with service providers strictly as necessary to deliver messages or operate the Site (for example, our form-processing and SMS-delivery vendors), who are contractually restricted from using it for any other purpose.

6. Data retention

We retain the information described above for as long as reasonably necessary to fulfill the purposes outlined in this policy, to maintain accurate records of consent, and to comply with legal and regulatory obligations. You may request deletion of your information at any time by contacting us using the information below, subject to any records we're required to retain by law.

7. Your choices

You can opt out of SMS messages at any time by replying STOP, and out of email updates via the unsubscribe link in any email. You can request access to, correction of, or deletion of your information by contacting us.

8. Children's privacy

The Site is not directed to children under 13, and we do not knowingly collect personal information from children under 13.

9. Changes to this policy

We may update this Privacy Policy from time to time. Material changes will be reflected by an updated "Last updated" date at the top of this page.

10. Non-affiliation

Walletwise is an independent educational resource. We are not a bank, lender, broker-dealer, registered investment advisor, credit counseling agency, or government agency, and we are not affiliated with any government agency, financial institution, or school. Content is for general educational purposes only and is not personalized financial, legal, tax, or investment advice.

11. Contact us

[LEGAL ENTITY NAME], LLC d/b/a Walletwise
[STREET ADDRESS], [CITY, STATE ZIP]
[BUSINESS PHONE NUMBER]
support@walletwise.co